Socioeconomic analysis of the commercial establishments located around Universidad Central

socioeconomic situation financial situation corporate social responsibility competitiveness innovation

Article Sidebar

PDF (Español)

Published: Apr 14, 2020
Issue: Vol. 3 No. 2 (2018)
Section Artículos

Publcation metrics

27 | 45




 


Main Article Content

Authors

Jeison Pinilla Universidad Central
Janneth Sandoval Universidad Central
Juan Campo Universidad Central
Nidia Espitia Universidad Central
Abstract

This article describes the socioeconomic situation of commercial establishments located in a square kilometer around Universidad Central, Sede Centro. A survey was conducted to 318 stores of the 2135 that are in the area, which allowed to obtain a confidence interval of 95 % with an error of 5 % in the results. The aspects evaluated were approach to strengths, difficulties, and opportunities; competitiveness; perceptions; innovation, quality, and technology; relations with clients; social responsibility, pollution and environment, and financial situation. This analysis helped to determine the social dynamics and challenges that shopkeepers have to face in the area. This information will allow public entities to make decisions to improve coexistence, encourage healthy competition, and favor economic growth in the zone.


Author biographies

Jeison Pinilla
Docente a tiempo completo del Departamento de Economía, Universidad Central.
Correo: jpinilla@ucentral.edu.co.

Janneth Sandoval
Estudiante de Economía de la Universidad Central.
Correo: jsandovalf@ucentral.edu.co.

Juan Campo
Estudiante de Economía de la Universidad Central.
Correo: jcampov@ucentral.edu.co.

Nidia Espitia
Estudiante de Ingeniería Industrial de la Universidad Central. 
Correo: nespitiaa@ucentral.edu.co.

How to Cite
Pinilla, J., Sandoval, J., Campo, J., & Espitia, N. (2020). Socioeconomic analysis of the commercial establishments located around Universidad Central. Ingeciencia, 3(2), 89–102. Retrieved from https://editorial.ucentral.edu.co/ojs_uc/index.php/Ingeciencia/article/view/2877
Usage statistics

Downloads

Download data is not yet available.
Material publicado de acuerdo con los términos de la licencia Creative Commons 2.5. Usted es libre de copiar y redistribuir el material en cualquier medio o formato, siempre y cuando dé los créditos de manera apropiada, no lo haga con fines comerciales y, si realiza obras derivadas, las difunda bajo esta misma licencia.